3 committed tourism associations, 1 shared vision - this is the Tschögglberg tourism region, which was awarded GSTC certification and the South Tyrol Level 3 sustainability label in February 2025. Within just under a year, the tourism associations of Hafling-Vöran-Meran 2000, Mölten and Jenesien developed various measures and projects to turn the Tschögglberg into a sustainable tourism destination. They were supported by the technical expertise of the Ökoinstitut Südtirol | Alto Adige.
The kick-off and start of the project in spring 2024 marked the start of the major joint project between the three tourism associations of the Tschögglberg with the aim of establishing more sustainable tourism. The cooperation made it possible to combine the individual strengths of the areas, so Jenesien, as the climate community of Silver, was able to share the expertise and know-how already gathered, while Mölten brought a strong agricultural sector to the table and Hafling-Vöran was able to literally enrich the project as a driving force.
The sustainability team with sustainability officer Martha Pircher formed the supporting pillar and was able to develop a wide range of measures and projects with the help of project planning by the Ökoinstitut Südtirol | Alto Adige. Part of the process included stakeholder workshops, the involvement of the local population, a detailed data collection and risk analysis of the Tschögglberg and finally the development of a sustainability strategy.